Celebrating Yorkshire Day with a Nod to Yorkshire Values

Celebrating Yorkshire Day with a Nod to Yorkshire Values

Royd Brayshay
1st August 2024

Home Insights Celebrating Yorkshire Day with a Nod to Yorkshire Values

It’s super important for a business to adopt a set of values and live them. This makes day-to-day decision-making stay aligned with a vision and helps build a brand customers can relate to. For some organisations, this emergent culture is stronger than others and that also applies to non-businesses – like Yorkshire! In celebration of Yorkshire Day, let’s highlight some of our regional values because many of them align nicely with business and in particular the NewRedo business.

Yorkshire values are as sturdy as our iconic stone walls and as refreshing as a brisk moorland breeze. These values aren’t just words; they’re a way of life. Here’s a rundown of what makes many Yorkshire folk tick and why these traits are perfect for business success.

Straightforwardness and Honesty: No faffing about here. Yorkshire folk are known for saying what they mean and meaning what they say. In business, this translates to transparency and trust – no hidden agendas, just plain speaking and integrity.

Hard Work: With a history steeped in industry and agriculture, hard work is in our DNA. We take pride in rolling up our sleeves and getting the job done. For businesses, this means a relentless work ethic and perseverance through thick and thin.

Community Spirit: In Yorkshire, we look out for one another, support our neighbours, and value communal activities. This sense of camaraderie and mutual support is a fantastic blueprint for fostering a positive and collaborative workplace culture.

Resilience and Toughness: Yorkshire folk are as tough as the Pennine hills. We’ve weathered our fair share of storms, both literal and figurative. Businesses can learn a lot from this resilience – it’s all about bouncing back stronger from setbacks.

Humour and Wit: Our humour is as dry as a well-aged Yorkshire pudding, and we love a good laugh. A sense of humour in business keeps things light, fosters creativity, and builds a positive environment where people enjoy coming to work.

Pride in Heritage and Identity: We’re fiercely proud of our history, our landscapes, and our contributions to the world. This pride translates to a strong brand identity in business – knowing who you are and what you stand for.

Modesty and Humility: Despite our pride, we’re a modest bunch. No need for boasting – we let our actions speak for themselves. In business, this means focusing on delivering results and letting the work do the talking.

So, as we celebrate Yorkshire Day, let’s raise a toast (preferably a nice cup of Yorkshire tea) to these values that make us who we are. They’re not just the cornerstone of our regional identity but also the secret sauce to thriving in business. Here’s to Yorkshire – and to living and working by values that truly matter!

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